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Branding Info

 

Fundamentals of Design
Summer 2011

For questions and/or concerns,
please contact your
instructor, Carole R. Brown:
Foundation Arts Department

riovi@sbcglobal.net

 

A brand is the sum of all the characteristics that make your offering unique:

• Reputation
• Customer Service
• A Promise
• Price
• Feeling
• Attitude
• Logo
• Product Line

 

 

 
       
   

branding links of note

http://www.graphicdesignblog.org/facts-about-famous-brands/

http://www.dailymail.co.uk/news/article-561851/Know-Logo-After-BBCs-new-look-try-naming-these.html

http://www.logoquiz.net/